Ai Tool #43 - Factors: Elevate your B2B marketing with actionable insights

Factors is a powerful B2B account analytics, attribution, and activation tool designed to help businesses grow their pipeline, even in challenging economic times. By identifying companies that visit your website, empowering intent-based outreach, and ensuring that every marketing dollar contributes to revenue, Factors enables users to drive pipeline like never before. This purpose-built tool offers a range of features, including account intelligence to discover, qualify, and convert sales-ready accounts; journey analytics to optimize conversions at every step of the funnel; revenue attribution to measure the impact of marketing activities on pipeline; and unified reporting to collect and analyze marketing, sales, and revenue data in one place. With AI-fueled insights and intelligence, Factors allows businesses to generate predictable pipeline and maximize the effectiveness of their marketing efforts.

Factors Features

• Discover anonymous website traffic with industry-leading IP-lookup technology

• Refine the buyer journey from clicks to conversions with funnels and path analysis

• Measure ROI across campaigns, content, and sales touchpoints

• Eliminate marketing leakage and scale efforts confidently

• Rapid and robust reporting for day-to-day Q&As

• Unify data across marketing, sales, and pipeline under one roof

• Create self-serve reports for immediate ad hoc questions

Factors Pricing

'Factors' offers a free plan with 100 accounts identified per month and up to 5k monthly visitors. Paid plans include Basic for $149/mo, Growth for $599/mo, and Professional for $1299/mo, with increasing account and visitor limits.

Visit factors.ai for more.